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Farm Radio Weekly is a news and information service for rural radio broadcasters in sub-Saharan Africa. It is published by Farm Radio International.

Farm Radio Weekly

My Children: Ugandan competition winner

Kabaije Apophia is a farmer from Kiruhura District in southwestern Uganda. The20-year-old, recently married woman raises cows and goats. By voting on her favourite radio station, she recently won a t-shirt and the chance to visit the Radio West studios.

Mrs. Apophia listened to the My Children radio drama on Radio West and participated regularly in the program’s ongoing polls. She answered questions raised in the drama by sending a text message to the station during broadcasts.

My Children is a drama project which is being implemented by Farm Radio International, and is funded by HarvestPlus. Radio West is one of ten partner radio stations broadcasting the drama across Uganda.

FRI and technology partner TracFM identified listeners who participate regularly in the polls. The ten stations have been encouraging listenership and feedback on the drama, and rewarding listeners’ regular participation by offering small prizes. Mrs. Apophia was one of the lucky winners. She received her prize from Edimon Principle, the presenter of the farming program, at Radio West’s studios on October 6.

To find out more about My Children, follow this link: http://www.farmradio.org/portfolio/using-radio-drama-to-promote-orange-fleshed-sweet-potatoes-in-uganda/

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